Recently I had the privilege of visiting an automaker based in Utah, 
of all places, called Vanderhall Motor Works. At first glance the sole 
model, called the Laguna, is a pretty wild vehicle. Also crazy are the 
obstacles Vanderhall has been facing in its home state, thanks to 
restrictive dealer laws undoubtedly passed to keep Tesla Motors from 
selling within the borders, because someone must think of the children.
During the recent Utah Auto Expo, Vanderhall had its booth literally 
walled off at the last moment. Consumers with sensitive eyes couldn’t be
 exposed to a direct sales model, because it would certainly violate 
them in the most heinous of ways. The funny thing is the move has spread
 word of the company even further.
In the interest of full disclosure, Vanderhall Motor Works did treat 
me to a Diet Coke and some Cheetos during my visit. I also became aware 
that several of my friends are related to or live in the same 
neighborhood as Daniel Boyer (the director of marketing) and Steve Hall 
(owner). Still, I was pretty skeptical of the company and its product, 
considering it looked potentially like a marriage between a Morgan and 
Polaris Slingshot.
Unfortunately, my scheduled visit at Vanderhall happened to coincide 
with a fairly substantial snowstorm. That meant I couldn’t go out in one
 of the auto-cycles. I was told they actually perform quite well in the 
white stuff, but the concern was morons on the road crashing their Camry
 into a $77,000 vehicle. That seemed pretty legit, considering that I 
had to navigate to Vanderhall’s shop on I-15 with a group of people who 
acted like they’d never seen, let alone driven in, snow before.
I did get to sit behind the wheel of a Laguna in the showroom, and 
was surprised at how comfortable and roomy it was. At 6-foot 2-inches 
and 240 pounds I don’t fit in most roadsters, yet I was able to not only
 get in, but breathe and stretch my legs a little. The little 
three-wheeler doesn’t look that big, so I was genuinely surprised.
On paper, the Laguna is impressive. The GM-sourced turbocharged 
1.4-liter four banger might not be a fire-breather with a peak 200 
horsepower and 200 lb.-ft. of torque, but it doesn’t have to be since 
the vehicle tips the scale at a mere 1,550 pounds. Acceleration is 
supposed to be brisk, with a claimed 4.5 second 0 to 60 time.

 
Just try to compare the Laguna to a Morgan or Polaris (even worse, an
 Elio) and you can see Steve Hall, who has worked on his creation 
tirelessly for years, bristle. He’s quick to point out that the 
auto-cycle is front-wheel drive, which he says makes it handle far 
better. The aluminum frame comes with all the fasteners integrated, plus
 the Laguna’s center of gravity is only about 11 inches off the ground. A
 70/30 front-to-rear weight distribution, pushrod front suspension and 
swing arm setup in the rear make for a ride Hall claims isn’t like 
anything out there. When pressed, he conceded that the closest 
comparison is probably a rear-wheel-drive mid-engine car, while 
insisting it’s still a little different. Fair enough, the Laguna is 
weird in a strangely compelling sort of way.
Vanderhall also offers a level of craftsmanship that exceeds most 
other auto-cycles. The body panels are fabricated out of carbon fiber, 
which makes it feel like you’re flinging a stack of papers when shutting
 the doors. Wool carpeting like what you find in Rolls-Royces graces the
 floor. Snapping the roof on or off is quick and easy, and there’s even a
 boot in the rear that’s large enough to stow a weekend bag or two, not 
that owners would likely take the Laguna on an epic road trip, which 
could be a true adventure.

 
Steve Hall has big plans for Vanderhall. Right now buyers can get 
four different editions of the Laguna, or opt for a bespoke vehicle. 
Even at a price that some might view as steep, the company has no 
problem selling each auto-cycle it makes. Most of the work is performed 
by hand, which is part of the appeal. A new facility that would boost 
production as much as tenfold is in the works, and should be operational
 soon. Of course, being able to sell to consumers in the company’s home 
state would be a nice bonus. Hall and Boyer have been busy pushing for 
the new vehicle laws in Utah to be done away with, giving consumers more
 choices while celebrating a little thing called capitalism.
Some think the Vanderhall Laguna is ugly, and that’s their 
prerogative. After all, not everyone finds the Porsche 911 or 
Lamborghini Aventador attractive. Others think it’s outrageously priced,
 which is a rash judgment if they haven’t seen it in the flesh (I should
 know). The fact is the auto-cycle is aimed at affluent people who want 
something fun, finely crafted and incredibly different, not shoppers 
who’re looking for a budget-friendly performance vehicle. Seeing the 
Laguna in person, you realize it exudes a certain panache, drawing you 
in as you take in the deceptively simple details. That’s why Vanderhall 
isn’t exactly struggling and in fact faces what seems to be a bright 
future.
 
No comments:
Post a Comment