Because it was just too weird.
The Japanese have long
been known for having interesting taste in cars, notably small ones.
They’re called Kei cars, and they include everything from small
passenger cars to micro vans and tiny pickup trucks. Japanese automakers
are fully aware this niche won’t work anywhere else but Japan, but at
one point they figured it was worth trying similarly styled cars in the
US. A somewhat successful effort was the
Honda Element. A borderline disaster and now laughing stock effort was the
Nissan Cube.
Unveiled to
the US public in 2008, the Cube went on sale the following year. Despite
its fairly sizeable interior and several other convenience features,
its exterior design was just too strange for even those who go out of
their way to be trendy. Power came from a 1.8-liter four-cylinder
producing just 122 horsepower and 127 lb-ft of torque. Most (and there
weren’t many) Americans who bought one opted for the optional CVT
instead of a manual. Aside from its general cube design, it featured
even stranger looking rounded and curved styling cues front and rear as
well as the side windows. The bottom line here is that
Nissan’s attempt to try something different with a five-door hatch in the US market simply didn’t work. Can’t blame them for trying.
No comments:
Post a Comment